W Hotel
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The chic, trendsetting W Hotel lives by the motto "Whatever, Whenever". It's a great slogan except they were missing a huge opportunity to engage customers on a medium now utilized for purchasing decisions. So they turned to me and I built them a social media campaign from the ground up. Profiles were designed, tracking features enabled and strategic content implemented. I developed a unique pipeline for W San Diego to communicate with customers, engage in new conversations, increase brand visibility and generate fresh leads for sales and PR. I even trained their marketing and communications team to ensure full confidence. The campaign was a huge success and continues to pay dividends.

"Holiday Matinee has so much flavor that they leave you with nothing less than REALLY GOOD TASTE in all that they do. From social media to keeping up with all things cool, the team at Holiday Matinee not only made good on their proposal but has also been great with continued creative ideas." -Andrea Ebbing, Marketing Manager, W San Diego